Conducted a closed card sort with 19 participants with eight categories and cards representing all the pages of the website to understand how users group the website’s content.
Based on the updated site map, a tree test was conducted to verify if the updated navigation menu was optimised as per user needs. The users were given 5 tasks to determine whether the updated navigation menu worked better and how it can be improved.
Solution: Add an overview in the cards about in the Community and corporate admissions
Pain point: Users need clarity of community and corporate tickets section
Pain point: Some user feel that the login button may take them out of the flow
Solution: Rename the button “login to continue” or caption under the button
Pain point: User are unable to see the cart total at add on stage and during the flow before payment section
Solution: Introduce cart button to check the cart or add cart total above the every section in the flow(expandable).
Pain point: The payment page looks content heavy, making the user overwhelmed.
Solution: Expandable accordions with cart on top and contact info, followed by card details and checking if billing info is different from contact info only then asks the user to add details.
Workflow management
SaaS redesign
Revamping the read view for Tallyfy so that customers easily understand what actions to take.